Nobody Dies With Everything Done

I have dealt with people who own businesses for more than 50 years. I have noticed that they are always in the midst of something.

It could be simple things like a budget, new banking arrangements, pay rates, product costing and pricing, or staff training. These aren’t motivating.

They are interested in 5-year, even 10-year plans, new product lines, selling divisions that don’t fit their direction any more, acquisitions, opening new locations, R&D, marketing and customer development, and cost-saving measures like automation or AI.

What excites them has an unconsidered risk.

What happens if they cannot finish?

The future is unknown. Sometimes people who own businesses die before they should.

How will all those unfinished projects turn out? How many dollars will it take to buy your way out of a situation you cannot complete? Will those costs overwhelm the people who continue? There will be many problems other than these to deal with at the time.

If money can solve the problem it will allow people to focus on the other problems.

Life insurance can solve money problems that arise at death.

To deny your need is to deny that problems won’t come along that more money would have solved or mitigated.

For a simple thought to carry away – “Life insurance lets you die neat.”

Neat is a valuable condition for an executor or for continuing management.. Keep that in your mind.

The bits to take away

How sure are you will die with everything done?

How much will it cost to solve the problems that arise?

Will that money be more needed to solve other crises?


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I build strategic, fact-based estate and income plans. The plans identify alternate ways to achieve spending and estate distribution goals. In the past, I have been a planner with a large insurance, employee benefits, and investment agency, a partner in a large international public accounting firm, CEO of a software start-up, a partner in an energy management system importer, and briefly in the restaurant business. I have appeared on more than 100 television shows on financial planning have presented to organizations as varied as the Canadian Bar Association, The Ontario Institute of Chartered Accountants, The Ontario Ministry of Agriculture and Food, and Banks – from CIBC to the Business Development Bank.

Be in touch at 705-927-4770 or by email at don@moneyfyi.com

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